Winmark Corporation is hiring: Graphic Designer in Minneapolis

Winmark Corporation · Minneapolis, Minnesota · Posted Aug 4
Full-Time
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About this role

JOB DESCRIPTION Job Description As a Graphic Designer at Winmark, you will help bring our family of resale brands (Once Upon A Child®, Plato’s Closet®, Play It Again Sports®, Music Go Round® and Style Encore®) to life through high-quality, scalable creative assets that support national campaigns, franchisee marketing, brand initiatives, and corporate communications. This role is ideal for a hands-on designer who can move quickly across channels, adapt creative for both national and local use, and maintain consistency across multiple retail brands. The right candidate will help Winmark build a faster, more consistent, and more scalable creative engine that supports our franchise system and strengthens our position as a leader in resale. Key Responsibilities: Creative Development & Production * Design marketing materials for digital, social, email, web, print, in-store, and presentation needs. * Create campaign assets for seasonal promotions, events, brand initiatives, and franchisee marketing. * Develop creative concepts that align with brand standards, campaign objectives, and business goals. * Maintain consistency across all Winmark brands while supporting each brand’s unique identity. * Prepare final files for print, digital, and platform-specific use. Digital & Paid Media Support * Design and resize creative assets for paid media, social platforms, email, websites, landing pages, and other digital placements. * Create multiple versions of assets for seasonal messaging, audience-specific needs, offer overlays, and creative testing. * Build or edit HTML emails and digital marketing assets as needed. * Partner with brand and digital marketing teams to adjust creative based on campaign needs and performance learnings. * Ensure designs follow responsive design and accessibility best practices. Franchise & Brand Support * Build and maintain editable templates for social media, email, flyers, signage, direct mail, digital ads, presentations, and point-of-sale collateral. * Develop franchise-ready creative assets that are easy to access, customize, and execute. * Help maintain organized creative templates and asset libraries within the digital asset platform. * Participate in creative brainstorming and campaign planning sessions. Video & Motion Content * Edit short-form video content for social media, advertising, conferences, and internal communications. * Create light motion graphics, text overlays, captions, end cards, and platform-specific video cutdowns. * Collaborate with marketing teams to produce engaging multimedia content Qualifications: * Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field. * 4+ years of professional graphic design experience, preferably in an in-house marketing team, agency, retail, franchise, multi-location, or consumer brand environment. * Strong portfolio showing digital, social, email, paid media, web, print, and campaign work. * Advanced proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, and Premiere Pro. * Experience creating designs for social media, paid digital media, email, and responsive web platforms. * Strong typography, layout, visual storytelling, brand consistency, and production skills. * Strong attention to detail and ability to prepare final files for print, digital, and platform-specific use. * Ability to manage multiple projects, timelines, and feedback rounds in a fast-paced environment. Preferred qualifications include: * Experience supporting franchise, retail, multi-location, or local store marketing. * Working knowledge of HTML email design and email best practices. * Video editing, or motion graphics experience. * Experience with digital asset management systems. * Familiarity with marketing automation, social media management, and digital advertising platforms.

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