Web Designer II

**Essential Functions:** * Creates custom websites through application of HTML/CSS and theme frameworks using content management systems (CMS), including but not limited to Adobe Experience Manager and WordPress. * Builds, updates, and maintains responsive websites and landing pages using WordPress, Elementor Pro, and other similar applications. * Creates and modifies page layouts, templates, forms, headers, footers, and reusable website elements. * Translates designs and business requirements into functional user-friendly web pages. * Optimizes websites for mobile responsiveness, performance, accessibility, UX, and SEO. * Troubleshoots website, CMS, browser, and front-end issues. * Maintains company websites and e-commerce platforms. * Collaborates with marketing and cross-functional teams on campaigns and website projects. * Uses HTML, CSS, and JavaScript for customization and troubleshooting. * Recommends improvements to website structure, templates, functionality, and workflows. * Modifies website templates within WordPress utilizing best practices for website structure and development. * Identifies and suggests alternative design concepts or website themes. * Develops website content, graphics, and other visual imagery, coordinating with marketing cross-functional teams to ensure brand and messaging consistency across all digital touchpoints. * Optimizes custom website graphic elements and iconography as required by project to ensure capability with modern technology and devices. * Manages and maintains the company’s e-commerce site (e.g., Shopify) including administering themes, managing and updating product information, managing and exploring plug-ins, and troubleshooting. * Creates marketing emails using custom HTML or by leveraging existing HTML templates. * Engages with cross-functional project stakeholders to assess project needs and timelines. * Participates in planning meetings/conference calls as necessary. * Tracks time and project progress through applicable project management platforms. * Assesses marketing analytics and applies insights to improve the user experience (UX). * Troubleshoots web issues using Chrome developers tool and other technologies. * Performs other related duties and projects as business needs require at direction of management. **Education and Experience:** * High school diploma or equivalent required. * Minimum four (4) years of progressive experience in digital marketing across a range of disciplines, such as websites, email, analytics, campaign metrics, Shopify, WordPress, paid media, tag management, digital asset management, digital integrations, or application programming interface (APIs). * Prior experience working with WordPress, Elementor Pro, or other web development applications, required. * Prior experience working with AEM or enterprise CMS, preferred. * Prior experience troubleshooting websites, CMS, browser, and front-end issues. Pay Range: $32.85-$35.00/hr