Marketing & Graphic Design Specialist

The RGU Group, Inc · Winston Salem, North Carolina · $45,000–$48,000 a year · Posted May 1
Full-Time
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About this role

Company Overview The RGU Group specializes in designing delightful souvenir plush toy concepts that serve as memorable keepsakes of special places and moments. Our team values creativity, teamwork, and open communication as we strive to create meaningful products that resonate with consumers worldwide. Job Overview We are seeking a versatile Marketing & Graphic Design Specialist to support integrated marketing initiatives through creative design, digital campaigns, and cross-functional collaboration. This role blends visual design expertise with hands-on marketing execution to drive brand engagement, product adoption, and sales support. The ideal candidate translates business objectives into compelling visual assets and campaigns across print, digital, and ecommerce platforms. Responsibilities Design and produce on-brand marketing materials including brochures, banners, social media graphics, and email campaigns Develop layouts for print and digital publications, ensuring high-quality visual storytelling Create custom art to maximize product sell-through for customers and online channels Capture and edit product photography for use across marketing and ecommerce channels Support with factory cutline files, patterning, and sample images Sales / Production support with mock-up generation and file management Plan and execute email marketing campaigns using platforms such as HubSpot and Klaviyo, including layout, graphics, and content coordination Support social media marketing with cohesive visual assets Assist in product launch campaigns, promotions, and trade show marketing initiatives Maintain and update website and ecommerce content using platforms such as Shopify and other ecommerce systems Upload and manage product listings, imagery, and descriptions to ensure a consistent and compelling online presence Ensure brand consistency across all digital touchpoints Collaborate with sales teams to support lead generation and conversion efforts Respond to inbound inquiries and provide product-related support when needed Contribute to customer education and product adoption initiatives Work closely with marketing, sales, and content teams to meet deadlines and campaign objectives Translate business needs into effective creative solutions Ensure alignment between brand messaging and visual execution Skills Experience in graphic design and marketing (approx. 3–5 years preferred) Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) Experience with email marketing platforms such as HubSpot and Klaviyo Experience with Shopify or other ecommerce platforms Strong understanding of branding, layout, and visual hierarchy Familiarity with Canva and CRM systems Experience in B2B marketing, publishing, trade show environments, or ecommerce Product photography and basic photo editing skills Strong communication and collaboration skills Ability to manage multiple projects and meet deadlines Pay: $45,000.00 - $48,000.00 per year Benefits: 401(k) matching Dental insurance Health insurance Health savings account Life insurance Paid time off Tuition reimbursement Vision insurance Application Question(s): Please provide a link to your portfolio that includes both design work and marketing-related projects (email campaigns, social media, or ecommerce work). You are given three tasks with the same deadline: design social media graphics, update product listings on Shopify, and prepare an email campaign. How would you approach this? Experience: Adobe Creative Suite: 3 years (Preferred) Work Location: In person

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