Graphic Designer - Social Media & Digital Ads

Salary: $60,000–$75,000 per year, based on experience Position Type: Full-time Location: Maple Grove, MN (In-Office / Hybrid) About The Role We are looking for a creative, fast-moving Graphic Designer who can help bring our brands to life across social media and digital advertising. This role will focus heavily on designing scroll-stopping graphics for paid social ads and organic posts. You’ll work closely with our Social Media Manager and Facebook Ads Manager to create visuals that not only look great but also drive engagement, clicks, leads, and brand awareness. Responsibilities Design graphics for paid social media ads, especially Meta campaignsCreate organic social media graphics for multiple platforms Develop visual concepts for lead magnets, product offers, launches, and ongoing campaignsWork closely with the Social Media Manager to support daily posting needsCollaborate with the Facebook Ads Manager to create ad variations for testing and performanceMaintain brand consistency across multiple brands while adapting designs to each audienceResize and repurpose creative assets for different platforms and formatsStay current on social media design trends, ad creative trends, and platform best practicesSupport additional marketing and creative projects as needed Requirements Strong skills in Adobe Photoshop, Illustrator, and InDesignStrong typography and layout skillsPortfolio showing social media graphics, paid ad creative, and digital marketing workAbility to manage multiple projects and deadlinesAbility to create designs that are both visually appealing and conversion-focusedStrong attention to detail and ability to follow multiple brand guidelinesComfortable receiving feedback and making fast revisions Bonus Skills Experience creating multiple ad variations for testingPrint experience Basic motion graphics or video editing experienceUnderstanding of direct response marketing and ad performanceKnowledge of the roofing, construction, home services, or contractor industries How to Apply Please submit your resume and portfolio showing examples of social media graphics, digital ads, and other relevant design work. About the Company Directorii is part of a family of brands founded by Dmitry Lipinskiy, built to support contractors and homeowners across the roofing and home services industries. Together, Directorii, Roofing Insights, and BEM Direct create a connected ecosystem of media, digital tools, resources, and roofing products. Roofing Insights provides industry-leading content, education, and community for contractors. Directorii is a hiring platform designed to connect homeowners with trusted contractors. BEM Direct is a direct-to-consumer brand that provides contractors with high-quality roofing materials. Across social media, YouTube, industry events, and product offerings, our brands work together to inform, connect, and support the roofing and home services community nationwide.