Graphic Designer

OrthoVirginia · Dallas, Texas · Posted Jun 14
Full-Time
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About this role

As a **Graphic Designer**, you will turn strategy into high-impact visual work across paid media, email, in-gym environments, and scalable templates. From monthly offers to always-on brand assets, your work shows where members experience the brand. You’ll partner closely with Senior Graphic Designers and cross-functional with Marketing to bring annual brand campaigns to life while owning day-to-day creative execution with precision, consistency, and speed. You’ll think beyond “making it look good” — you design with intention, solve problems visually, and understand how creative drives performance. **Design & Creative Development** * Design original, high-quality visual assets across paid media, email, in-gym environments, video, OOH, and brand templates that feel intentional, modern, and on-brand. * Interpret creative direction and brand strategy into strong visual systems — typography, layout, color, and hierarchy — not just one-off assets. * Contribute design thinking and visual ideas during concepting sessions for brand and seasonal campaigns, partnering with Senior Graphic Designers to explore and evolve creative directions. * Elevate templated work through thoughtful design decisions that maintain consistency while improving clarity, impact, and usability. * Bring a strong point of view to everyday creative — ensuring even highly repeated or promotional assets feel considered and well-crafted. * Collaborate with Creative Director, Sr Graphic Designers, and Sr Content Creator on-set on occasion. **Execution & Adaptation** * Execute monthly paid media creative including display ads, social templates, and campaign variations. * Design promotional email creative built to drive engagement and conversion. * Create in-gym POP, signage, and physical brand touchpoints that enhance the member experience. * Adapt and version designs across formats, sizes, channels, and audiences with accuracy and speed. * Apply and maintain brand templates, updating them as the system evolves. **Campaign & Brand Collaboration** * Collaborate with Senior Graphic Designers during ideation and design development for brand campaigns. * Apply brand guidelines consistently while understanding when and how to push within the system. * Partner with marketing and creative stakeholders to translate ideas into clear, compelling visual storytelling. **Production & Quality Control** * Prepare production-ready artwork with strong attention to detail, file structure, and technical specifications. * Build launch-ready files and support projects through production, ensuring color accuracy, image quality, and design integrity across print and digital. * Manage multiple projects simultaneously with a strong sense of ownership and accountability. **Team Integration** * Work closely with marketing, content, and project managers to align priorities and timelines. * Communicate design rationale clearly and receive feedback with professionalism. * Stay current on design trends, tools, and cultural references — bringing fresh perspective that keeps the brand visually relevant. **Qualifications** * 3+ years of professional graphic design experience (in-house or agency). * Bachelor’s Degree in visual design, graphic design, or related field preferred. * Proficient in Adobe Creative Suite: InDesign, Illustrator, Photoshop, and Figma. Experience with Asana or related project management tools. * Hands-on experience designing for paid media, email, and print production. * Able to execute at a high level in a fast-paced environment without sacrificing quality. * Experience and passion in fitness, lifestyle, or retail brands is a strong plus. * A strong design eye — composition, typography, color, hierarchy, and visual consistency. * Comfortable working within brand guidelines while elevating the creative. * A dependable team player who communicates clearly and takes ownership of their work. * Organized, adaptable, and calm under pressure. * Curious, coachable, and motivated to grow creatively and professionally. * Proactive self-starter.

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