Art Director

The People Brand · Detroit, Michigan · Posted Jun 19
Full-Time
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About this role

### Confidential Premium Consumer Brand #### Overview Our client is seeking a highly creative and strategic leader to help shape and evolve the visual identity of a rapidly growing premium consumer brand. This individual will play a critical role in defining the creative vision, developing compelling brand narratives, and delivering best-in-class creative across all consumer touchpoints. The ideal candidate brings a strong portfolio of integrated campaign work, a deep understanding of storytelling and brand building, and experience leading and developing high-performing creative teams. This is an opportunity to make a significant impact within a dynamic, entrepreneurial environment while helping scale a globally recognized brand. #### Key Responsibilities **Creative Direction & Brand Storytelling** * Lead the development and execution of creative campaigns across digital, social, photography, video, print, experiential, and integrated marketing channels. * Define and maintain creative standards, ensuring consistency across all brand expressions. * Translate business objectives into compelling, consumer-facing creative concepts and campaigns. * Drive innovative storytelling that strengthens brand equity and consumer engagement. **Campaign Development & Execution** * Oversee creative projects from concept through execution across multiple channels. * Direct visual content including photography, video, social assets, digital experiences, and brand collaborations. * Ensure all creative work is delivered on time, on budget, and aligned with strategic objectives. * Apply consumer insights, cultural trends, and market opportunities to inform creative direction. **Leadership & Team Development** * Lead, mentor, and develop a multidisciplinary creative team. * Provide ongoing coaching, feedback, and professional development opportunities. * Foster a collaborative, high-performing creative culture focused on excellence and innovation. * Partner cross-functionally with marketing, content, production, and executive leadership teams. **Agency & Partner Management** * Build and maintain strong relationships with external agencies, production partners, photographers, and creative vendors. * Manage creative budgets, content production investments, and campaign resources. * Present concepts, strategies, and creative recommendations to senior leadership. #### Qualifications **Required** * 6+ years of experience within creative, art direction, or brand design roles, ideally within consumer, retail, apparel, lifestyle, or related industries. * Strong portfolio demonstrating integrated campaigns, conceptual thinking, and exceptional visual storytelling. * Expertise across photography, videography, typography, digital design, and brand development. * Proven experience leading creative projects from concept through execution. * Strong leadership, communication, and presentation skills. * Proficiency within Adobe Creative Suite. **Preferred** * Experience developing creative across multiple channels, including digital, social, print, experiential, and video. * Familiarity with motion graphics, After Effects, or related creative tools. * Understanding of responsive design and modern digital best practices. #### Ideal Candidate * Equal parts creative visionary and strategic thinker. * Passionate about building brands through compelling storytelling and innovative creative. * Highly collaborative, resourceful, and solutions-oriented. * Comfortable operating in a fast-paced, entrepreneurial environment. * Able to balance big-picture thinking with hands-on execution. * Strong mentor who enjoys developing talent and elevating creative teams. * Naturally curious, culturally aware, and continuously seeking new sources of inspiration.

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