The Senior Graphic Designer will lead integrated marketing programs and shape visual strategies across various channels for the Jefferson enterprise. This role involves mentoring team members, managing program budgets, and utilizing analytics to ensure high-quality design execution that aligns with business goals.
MASTERY OF SPECIALIZATION: acts as a go to subject matter expert who can tackle ambiguous, high stakes work and set standards for others; connects specialty decisions to business strategy, insights, and downstream operational implications; mentors others in area of specialization, conducts reviews that elevate quality, and creates training, frameworks, or tooling that scale excellence across the team; evaluates emerging tools and approaches; measures impact and socializes outcomes; anticipates compliance, accessibility, and reputational risk and designs guardrails; operates with minimal oversight, making sound trade offs that protect both performance and quality. CROSS-FUNCTIONAL COLLABORATION: leads collaboration for complex initiatives with multiple stakeholders, tight timelines, and competing priorities; establishes operating rhythms (cadences, decision trees, escalation paths) that reduce friction and ambiguity; facilitates alignment on goals, roles, success measures, and trade offs; secures decisions that keep the program on track; anticipates conflicts, mediates differences, and drives toward pragmatic solutions grounded in data and business impact; creates documentation that travels well across teams (briefs, scorecards, dashboards) to maintain ongoing clarity; sponsors and enables others to collaborate effectively by modeling behaviors and raising collaboration standards. CHANNEL OPTIMIZATION: designs integrated, multi channel sequences that reduce friction and lift engagement or conversion across the journey; leads structured test and learn programs and builds the operating rhythm to apply insights quickly; improves processes and standards to increase throughput, quality, and compliance across channels; partners with data and privacy teams to use data responsibly while improving relevance; identifies when to sunset stale tactics and where to pilot promising new ones; communicates results and recommendations clearly to stakeholders to drive adoption. Minimum QualificationsBachelor’s Degree in Marketing, Communications, Public Relations, Graphic Design, Writing, Audio Video Production, Digital Marketing, Business, Project Management, or other related field of marketing and communications specialization. Experience with enterprise business sector(s) (e.g., health, higher education, insurance) strongly preferred.
This is a work-study position for a university student focusing on graphic design. The role involves supporting departmental operations while gaining professional experience in a design-related capacity.