Sr. Graphic Designer / Marketing Associate
SOUTHERN CHAMPION TRAY LLC
Expands expertise in integrated marketing, digital marketing, visual communication, and emerging design trends to strengthen SCT’s brand and marketing effectiveness Continues to develop advanced capabilities in AI-powered creative tools and evaluates new technologies that improve creative quality, efficiency, and workflow while maintaining responsible AI practices Builds increasing influence as a creative partner by translating business objectives, audience needs, and stakeholder input into effective marketing solutions Strengthens project leadership skills by independently managing increasingly complex, cross-functional creative initiatives from concept through completion Mentors and shares knowledge with other design and marketing team members, contributing to continuous improvement, innovation, and capability development Develops the ability to evaluate creative and marketing effectiveness using feedback, performance data, and business outcomes to inform future campaigns and initiatives Expands knowledge of SCT’s products, customers, markets, and business strategy to better connect creative work to profitable growth and broader organizational objectives Minimum seven (7) years in marketing and graphic design Demonstrated experience in coordinating branding initiatives, digital marketing strategies, and comprehensive marketing campaigns Advanced knowledge in website development and design principles, including CMS platforms like WordPress and SharePoint Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop), MS Office, and digital marketing tools and platforms Proficiency in Adobe After Effects and Premier Pro, a plus Proficiency with AI-powered design and creative tools, including experience using generative AI as part of the creative process for concepting, image development, editing, ideation, and workflow efficiency Experience developing presentations and working within Microsoft PowerPoint and other Microsoft 365 applications Proven track record of innovative design for promotional plans, including research, pilot programs, and execution of marketing programs for a diverse product portfolio Understanding of responsible AI use in a professional creative environment, including appropriate consideration of brand integrity, confidentiality, intellectual property, accuracy, and final human review The physical demands described here are representative of those that must be met by a Team member successfully performing the essential functions of this job. The work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. While performing the duties of this job, regularly exposed to a climate-controlled office environment and occasionally a shop manufacturing environment.